If you haven’t already jumped on the Artificial Intelligence (AI) assistant bandwagon, it’s just a matter of time. The adoption of voice assistants like Amazon Alexa and Google Assistant continue to surge. According to an eMarketer Study, 33% of people are now using voice assistants regularly. So, odds are your prospective renters are regularly interacting with one.
Think about how AI assistants have streamlined day to day activities for people, like refilling prescriptions, ordering groceries and handling banking transactions. If you have an Amazon Alexa device, you are aware that her skills are constantly evolving. Every new release offers users even more available commands. The technology has made the shopping experience faster and easier and more convenient than ever.
This same technology is available for apartment management companies to deliver to their rental prospects to create a better customer experience. Most apartment hunters have done their research about your community before they call. When they do call, over 60% of prospects are wanting to get pricing and availability information. But, what happens when your leasing team is unavailable, or your office is closed? The prospect call is missed and so is the leasing opportunity. It is more common than you think as 49% of calls to properties go unanswered. If you think they will call back and leave a message, think again. Over 87% of callers will not leave a voicemail.
An AI leasing assistant can:
This is where the AI virtual leasing assistant comes to the rescue. The virtual leasing assistant offers a consistent and conversational experience to every caller by giving them the information they want, like pricing and availability, quickly and efficiently. ACE, LeaseHawk’s virtual leasing assistant answers calls and website chats, collects guest card information and sets appointments, 24/7. ACE integrates with your Property Management System (PMS) and is able to assist prospects with over 130 common leasing questions like:
Try ACE for yourself, call (888) 473-2059 and ask to rent an apartment.
To stay competitive in today’s rental market, you need to always be available to prospective renters. That means you need to answer their initial call and their questions. If you don’t answer or the call goes to voicemail, they will move on to the next property. Leveraging a virtual leasing agent gives your leasing team peace of mind that they will not miss a prospect inquiry while they are busy giving a tour or helping an existing resident. They can rest easy knowing they have a “teammate” that works around the clock and offers a modern and consistent customer experience.
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UDR has seen significant cost savings and increased prospect conversions since implementing ACE™ Virtual Leasing Assistant from LeaseHawk. According to Scott Wesson, UDR’s Chief Digital Officer, “By implementing ACE, UDR is on track to reducing its operating expense for managing calls by 65%.”
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2023 is going to be a big year for AI in the multifamily industry. And so far, ACE™ Virtual Leasing Assistant powered by LeaseHawk has already released a host of new enhancements—with even more powerful features to come.
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