How-To Add Your Chatbot to Google, Yelp, and More

Chatbots aren’t just for property websites anymore—you can add them anywhere.
January 29, 2018

Apartment Chatbots

Our recent times of crisis have proven that communication is critical. The multifamily industry has stepped up by embracing available technology, like chatbots, to keep residents and prospects informed within an ever changing environment. The reason why chatbots are a great communication tool for multifamily is because they can handle a high volume of inquiries at any given point. This is especially helpful when properties are receiving a lot of messages about shifting policies, protocols, and business hours.

They have also emerged as a key marketing tool for apartment owners and management companies. With a chatbot, prospects are able to get instant answers about a community and schedule tours—virtual ones too. This can significantly increase the productivity of your leasing team by freeing them up to focus on more high-value activities.

Chatbots Aren’t Just for Property Websites

Traditionally, a chatbot is installed on a property website using a little snippet of code. You’ve seen them before, modestly displayed with an icon in the lower-right corner of a webpage. When a prospect visits, they are welcomed by the chatbot with a message encouraging them to ask questions or schedule a tour.

While it is important to have a chatbot on your property website for a multitude of reasons, that’s not the only place where prospects want to interact! The majority of renters today (72%) use 3rd-party listing sites, like or Zillow when searching for an apartment according to a study conducted by NMHC / Kingsley Associates. Luckily, there’s a simple way to add your chatbot directly on to these sites.

How-To Add Your Chatbot to Property Listings

First, you will want to make sure your chatbot can be hosted on its own standalone URL or link. This is included for LeaseHawk clients that use ACE™ Virtual Leasing Assistant. If you are not a LeaseHawk client, you will need to contact your individual chatbot developer or software vendor for instructions on how to host your chatbot.

Next, once you have the URL for your chatbot, simply add the link to your property listings. It can be added in the About, Bio, and Appointment sections of your listings and social media profiles, or virtually anywhere that a link can be placed. When prospects click on the link, a new browser window appears where they are able to instantly chat, get answers to their common leasing questions, and schedule a tour. Then, once their conversation is over, the leads are funneled to your leasing team, so they can do what they do best—close the lease!

Here are a few examples of where you can add your chatbot, to enable your prospects to instantly interact with your properties.

Google My Business

Add your chatbot URL into the “Appointments” field of your Google My Business listing.

Google Text Ads

Add your chatbot URL into your sitelink extensions.

Add Chatbot-Sitelink Extensions


Customize the Call-to-Action button on your Yelp listing with your chatbot URL.

Add Chatbot-Yelp


Provide the link to your chatbot within the Building Overview section.

Add Chatbot-Zillow

CoStar /

Add your chatbot link into the About section of your property listing.

Add Chatbot-CoStar


Publish tweets using a call-to-action to chat instantly or schedule a tour. Or, add your chatbot link into the “Website” section of your Twitter profile.

Add Chatbot-Twitter


Add your chatbot link as one of the five links that can be overlaid on top of your YouTube channel art. Or, include it in your channel description.

Add Chatbot-YouTube


Supercharge your Instagram Bio with tools from linktree or Add your chatbot link as one of the options for your followers to click.

Add Chatbot-Instagram


Similar to Instagram, you can create a supercharged link to add to your Bio. Or, you can simply add your chatbot link right into your profile’s description.

Add Chatbot-Pinterest


Provide your chatbot URL within the Description section of your posting. At this time, Craigslist does not allow users to add hyperlinks in postings, so it is helpful to include directions for your prospects to copy and paste the URL into their browser.

Add Chatbot-Craigslist

Learn More

Ready to see LeaseHawk in action?

Fill out this form to learn more.

Related Posts


Your Guide to AI and the Apartment Industry

Artificial Intelligence (AI) is all around us. It's Amazon’s Alexa, Tesla’s self-driving cars and the many new technologies enabling “self-leasing” for the multifamily industry. Learn everything you need to know about AI and how it’s transforming apartment leasing.

October 20, 2022

What Chatbot is Best for My Apartment Communities?

Consumers are 4x more likely to prefer using a chat box over speaking to a human. It’s time for your properties to offer a virtual experience for your renters. Discover three types of chat solutions and learn which one is the best fit for your multifamily properties.

October 20, 2022

2023: The Year of Artificial Intelligence in the Multifamily Industry

2023 is going to be a big year for AI in the multifamily industry. And so far, ACE™ Virtual Leasing Assistant powered by LeaseHawk has already released a host of new enhancements—with even more powerful features to come.

October 20, 2022

2023: The Year of Artificial Intelligence in the Multifamily Industry

2023 is going to be a big year for AI in the multifamily industry. And so far, ACE™ Virtual Leasing Assistant powered by LeaseHawk has already released a host of new enhancements—with even more powerful features to come.

January 31, 2023

LeaseHawk Expands Its AI Offering With Nurturing Automation

LeaseHawk announces a new, higher level of artificial intelligence-driven technology to ACE, its cutting-edge virtual leasing assistant. ACE can now automatically nurture highly qualified apartment leads and residents to increase leasing velocity.

December 9, 2022

On-Demand Broadcast: How to Tackle Multifamily Labor Shortages

Multifamily Leadership welcomed LeaseHawk to their studio to discuss what new technologies can give leasing teams their time back and fill these often-inevitable gaps. Learn the strategies forward-looking apartment management companies are now using to drive success during this exclusive interview.

October 20, 2022

Join Our Newsletter

Get the latest multifamily news, how-to's, infographics and more delivered right to your inbox.